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Design ​

In the Layout tab of the form editor, you adjust the appearance. The settings are grouped into four sections.

Text ​

SettingEffect
Form titleHeading, placeholder Add title…
DescriptionIntro text, placeholder Add description…
Submit button textLabel on the submit button

The button text can be specific

Submit is neutral but says nothing. Send application, Request appointment, or Report issue tells people what happens next — and raises the completion rate.

SettingEffect
Background imageImage in the header area of the form
LogoYour own logo above the form
WidthLogo width as a percentage of the form width

The logo is plan-dependent

Your own logo is only available on the top plan. Background image and colors are available on every plan.

Choose logo width conservatively

The value is a percentage of the form width, not a pixel size. Values around 20 to 30 percent usually look better on mobile devices than large logos that take up half the screen there.

Colors ​

SettingApplies to
Primary colorAccents throughout the form
Button colorSubmit button
Background colorArea behind the form
Card background colorThe form's own surface
Header colorHeader area
Card without shadowRemoves the drop shadow

Two colors are usually enough

Primary color and button color are enough for a coherent result. Set all six settings to different values and the form quickly starts to look busy.

Pay attention to contrast: light text on a light background is unreadable on mobile in sunlight.

Field style ​

Two options:

OptionAppearance
No borderThe label floats up as you type
With borderThe label stays fixed above the bordered field

"With border" is usually the safer choice

With No border, the label sits inside the field at first — some people mistake it for an already-entered value. On longer forms with many fields, With border is clearer.

Hiding the product notice ​

Forms carry a default notice, Create your own free form with …. Hide product notice removes it.

Plan-dependent.

Checking the appearance ​

View at both widths

Preview in new tab shows the form as people filling it out will see it. Shrink the window to smartphone width — that's where oversized logos, poor contrast, and overly long labels first stand out.

When embedding, there's also a Smartphone preview and Computer preview. → Sharing a form

Limits of the design options ​

What isn't possible in a form

  • No custom CSS, no free positioning
  • No conditional display of fields
  • No multi-column layout — fields stack vertically

If you need that, a Page is the right tool: it offers layout blocks, HTML, and conditional visibility.

Next ​

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